Starting a business online has never been easier. But managing it? That’s the tricky part. Luckily, many tools today do more than just build your website. They also help you manage marketing, customers, and even send emails automatically. All in one place!
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TLDR:
Modern online business builders do more than just give you a pretty site. They come with built-in marketing tools, customer management (CRM), and automation features. This means you can attract, manage, and convert your customers without juggling multiple tools. It’s like having a tiny digital team that never sleeps!
What Are Online Business Makers?
Simply put, these are platforms where you can create and run a business online. Think Shopify, Wix, or Kajabi. But the cool part? Many now come with amazing built-in tools.
You no longer need to switch between 10 different apps to run your business. Now you can do it all in one dashboard!
All-In-One Tools? Yes, Please!
Let’s face it. Running a business is tough. But online business makers now come with handy built-in features that make life way easier:
- Marketing tools: Send emails, post on social media, or launch ads from the same place you run your store.
- CRM tools: Keep track of your customers, their orders, and their messages.
- Automation: Let the software do routine tasks like email follow-ups or sending discount codes.
You don’t need to be a techie to use these. They’re designed for regular humans!
What Is Built-In Marketing?
Marketing is how you tell the world about your awesome business. Traditionally, you’d need Mailchimp for emails, Hootsuite for social media, and Facebook Ads Manager for—you guessed it—ads.
But with built-in marketing tools, it’s all inside your business maker dashboard. Here’s what you get:
- Newsletters: Tell your customers what’s new each week.
- Email Sequences: Send automated “Welcome!” or “Come back!” emails.
- Landing Pages: Create one-page websites for sales, promos, or freebies.
- Social Media Posting: Schedule posts for Facebook, Instagram, and more.
It’s like having your own marketing assistant—without having to hire one!
Why CRM Matters More Than You Think
CRM means Customer Relationship Management. That may sound fancy, but it’s just about keeping track of your customers.
A built-in CRM means you get to see:
- Who bought what
- When they joined
- What emails they opened
- What pages they visited
This helps you send better messages and better offers. No more guessing what your customers want!
Automation: The Invisible Employee
Imagine hiring someone to do the boring stuff—like sending cart reminder emails or birthday discounts. Now imagine not paying them. That’s automation!
Here’s what built-in automation can do:
- Send welcome emails when someone signs up
- Remind customers of abandoned carts
- Create pop-ups when someone scrolls a page
- Send rewards or coupons automatically
Set it. Forget it. Let the robots work for you.
Popular Platforms With These Features
Lots of platforms today offer these built-in goodies. Here are a few favorite all-in-one systems:
- Kajabi: Great for coaches, courses, and memberships with solid marketing tools.
- Shopify: Awesome for online stores, and their app store adds even more automation.
- Wix: Super easy drag-and-drop editor with decent CRM and email tools.
- ClickFunnels: Best for sales-focused websites, especially with automated funnels.
Pick the one that fits your biz style and goals.
Why All-In-One Is Better Than Mix-and-Match
You could connect different services—like Mailchimp, Shopify, Zapier, and Google Sheets. But that’s a lot of setup. And a lot of filenames and passwords to remember.
Here’s why all-in-one rocks:
- Everything works together: No tech headaches.
- Save money: One monthly fee instead of four.
- Save time: No switching tabs twenty times an hour.
Less stress. More selling.
Who Benefits Most?
If you have any kind of online business, you’ll love these tools. But they’re especially helpful for:
- Solo entrepreneurs: Run your biz from your laptop—no team needed.
- Course creators: Sell lessons, assignments, and coaching in one place.
- Product sellers: Manage orders and marketing from the same dashboard.
- Service providers: Book clients, collect payments, and send updates automatically.
It’s like getting a Swiss Army knife for your online business.
Cool Features You Might Not Know About
Some platforms go the extra mile. Look out for these surprise goodies:
- A/B testing: Try two versions of something to see what works best.
- Built-in analytics: Data that actually makes sense!
- Live chat widgets: Talk to customers while they’re browsing.
- Mobile apps: Monitor your biz from your phone.
These little things can make a big difference in sales and customer happiness.
How to Get Started
Ready to try it out? Here’s a simple roadmap:
- Pick a platform: Choose one that matches your business type.
- Set up the basics: Name, logo, pages, and your first product or service.
- Explore the built-in tools: Try sending a newsletter or setting up automation.
- Test your automations: Sign up as a fake user to see what happens.
- Build from there: Add products, schedule emails, grow!
The key is to start small and stay consistent.
Final Thoughts
Running an online business doesn’t have to be overwhelming. All-in-one business makers give you the tools of a big company—without needing a team.
With built-in marketing, CRM, and automation, you get:
- More time
- Less stress
- Better results
So why juggle seven tools when one platform can do it all? Give it a try. Launch smart. And let automation handle the rest!